Canon PowerShot SX740HS Digital Compact Camera (Black)

Key Features

• 4K video recording at 3840 x 2160 and 30fps
• 20.3MP CMOS sensor
• DIGIC 8 imaging processor
• ISO range of 100-3200
• 40x optical zoom
• 4K video recording: With 4K video recording at 3840 x 2160 and 30fps, you can capture stunning, high-definition videos. This feature is perfect for capturing memorable moments in exceptional detail, making your videos look professional and cinematic.
• 40x optical zoom: The impressive 40x optical zoom allows you to capture distant subjects with clarity, making it ideal for travel, wildlife, and sports photography. This feature ensures that you don't miss any detail, even from a distance.

Advanced Optics and Stabilisation

Integrated into its small frame is a 24-960mm (35mm equivalent) f/3.3-6.9 lens, offering an impressive 40x optical zoom. This allows users to capture distant subjects with clarity, making it ideal for travel, wildlife, and sports photography. The Dual Sensing IS provides 4-stop image stabilisation, effectively reducing camera shake to ensure sharp, detailed images even at full zoom. The Zoom Framing Assistant, combined with a 3-inch tilting LCD monitor, simplifies framing and tracking of moving subjects, enhancing the camera’s usability for dynamic scenes.

Cinematic 4K Video Capabilities

The PowerShot SX740 HS excels in video recording, offering 4K video at up to 30p for cinematic, high-definition results. With nearly four times the resolution of Full HD, it captures subjects with stunning clarity. The dedicated 4K Time-lapse Movie mode enables users to create beautiful, professional-grade time-lapse videos with ease. Additionally, the Food Mode enhances the visual appeal of culinary shots, making this camera a versatile tool for creative video and photography projects.

Performance and Connectivity

Powered by the DIGIC 8 Image Processor, the camera enhances autofocus performance and supports advanced features like the improved Auto Lighting Optimiser, which preserves colour and detail in bright areas of photos. It achieves a continuous shooting speed of up to 7.4fps with autofocus tracking, ideal for capturing fast-moving subjects such as sports or wildlife. For added flexibility, Wi-Fi and Bluetooth connectivity allow seamless photo and video sharing via the Canon Camera Connect app, as well as remote control functionality for convenient shooting.

User-Friendly Design and Accessories

Designed for both professionals and hobbyists, the Canon PowerShot SX740 HS combines powerful features with user-friendly operation. Its compact size ensures portability, making it an excellent companion for capturing moments on the go. The camera comes equipped with a Canon NB-13L Lithium-Ion Battery, a CB-2LH Battery Charger, and a WS-800 Wrist Strap, ensuring users have everything needed to start shooting. With its 20-megapixel resolution and robust feature set, this camera is a reliable choice for high-quality photography and videography.

Delivering exceptional high-definition imagery and remarkable zoom capabilities, the Canon PowerShot SX740 HS Digital Camera is a compact, portable powerhouse. This is Canon’s inaugural PowerShot camera to offer 4K video recording at a resolution of 3840 x 2160 and 30fps. Its 20.3MP CMOS sensor, paired with the advanced DIGIC 8 imaging processor, allows for rapid continuous shooting at 10fps with autofocus. An extensive ISO range of 100-3200 ensures superior performance in low-light conditions. Whether in sleek black or silver, this point-and-shoot camera is designed for versatility and ease of use.

Our expert's opinion

The Canon Powershot SX740 HS Black Digital Compact Camera is a versatile and powerful tool for both professionals and hobbyists. With features like 4K video recording, a 20.3MP CMOS sensor, and 40x optical zoom, it delivers high-quality imagery and remarkable performance. Its compact and user-friendly design, along with advanced features like the DIGIC 8 imaging processor and an extensive ISO range, make it an excellent choice for any photography enthusiast.